{"id":29,"date":"2020-08-19T18:48:25","date_gmt":"2020-08-19T22:48:25","guid":{"rendered":"https:\/\/fredchongrutherford.com\/?p=29"},"modified":"2025-08-30T19:02:54","modified_gmt":"2025-08-30T23:02:54","slug":"tragedy-comedy-timing-an-seo-experiment-in","status":"publish","type":"post","link":"https:\/\/fredchongrutherford.com\/?p=29","title":{"rendered":"Tragedy + Comedy = Timing | An SEO Experiment"},"content":{"rendered":"\n<div class=\"wp-block-cover\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" class=\"wp-block-cover__image-background wp-image-30\" alt=\"\" src=\"https:\/\/fredchongrutherford.com\/wp-content\/uploads\/2025\/08\/image-1024x768.png\" data-object-fit=\"cover\" srcset=\"https:\/\/fredchongrutherford.com\/wp-content\/uploads\/2025\/08\/image-1024x768.png 1024w, https:\/\/fredchongrutherford.com\/wp-content\/uploads\/2025\/08\/image-300x225.png 300w, https:\/\/fredchongrutherford.com\/wp-content\/uploads\/2025\/08\/image-768x576.png 768w, https:\/\/fredchongrutherford.com\/wp-content\/uploads\/2025\/08\/image.png 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div>\n\n\n\n<p>I did a search yesterday to see if I could find the attendees for this year\u2019s Republican National Convention. This year has been awful, so much death, and so much scapegoating and cowardice from the people who led us here. I didn\u2019t want to watch the convention. I just wanted to know who was going. I can\u2019t imagine that many celebrities or anyone really wants to go.&nbsp;<\/p>\n\n\n\n<p>But I couldn\u2019t find anything about it. My main search was \u201cThe Full List of Speakers for the 2020 Republican National Convention,\u201d and then related derivations and simplifications. And I couldn\u2019t find a thing about it. At all.<\/p>\n\n\n\n<p>So, I checked google search console out of curiosity, and saw that there was a bump in people doing the search I\u2019d done. Like, the exact search term I did was the highest trafficked version of that search based on 10 minutes of research. I could do a deeper search to see what I could find. But I realized there might be a fun opportunity here.<\/p>\n\n\n\n<p>I started writing my attendees list. The first three were semi-serious, \u201cJon Voigt, Scott Baio, Kid Rock.\u201d I couldn\u2019t remember the name of Mike Lindell when I was typing, so I wrote down, \u201cThe My Pillow Guy.\u201d And it made me laugh. There was a pattern of 3, which all of my comedy adventures at Upright Citizens Brigade and Magnet Theater (what\u2019s up Gary from HR?) told me was a good pattern. Rules of 3 feel complete, a beginning, middle and end. So, it follows that, \u201cThe Demon Sperm Doctor, The MAGA Hat Kid,\u201d should be next. And I had my own potential buzzfeed-style listicle I could make.&nbsp;<\/p>\n\n\n\n<p>So I kept going. I went low-tech, just a quick publish on <a href=\"http:\/\/medium.com\">Medium.com<\/a>, with a graphic I grabbed from the official RNC website. It\u2019ll go up tomorrow, and I\u2019m curious what\u2019s going to happen with it. I think some portion of the traffic will go to me. I spent maybe 30 minutes all in on this, and it\u2019s the best I\u2019ve felt all summer.&nbsp;<\/p>\n\n\n\n<p>&#8211;edit 2020.08.20 &#8211; and you can now read <a href=\"https:\/\/effdot.medium.com\/the-full-list-of-speakers-for-the-2020-republican-national-convention-42110b159616\">The Full List of Speakers for the 2020 Republican National Convention<\/a> on <a href=\"http:\/\/medium.com\">medium.com<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I did a search yesterday to see if I could find the attendees for this year\u2019s Republican National Convention. This year has been awful, so much death, and so much scapegoating and cowardice from the people who led us here. I didn\u2019t want to watch the convention. I just wanted to know who was going. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-29","post","type-post","status-publish","format-standard","hentry","category-blog-post"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tragedy + Comedy = Timing | An SEO Experiment - fred chong rutherford<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fredchongrutherford.com\/?p=29\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tragedy + Comedy = Timing | An SEO Experiment - fred chong rutherford\" \/>\n<meta property=\"og:description\" content=\"I did a search yesterday to see if I could find the attendees for this year\u2019s Republican National Convention. 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